Very important: Seller may restrict not only on the factual level of problem solving, but need to bring the emotional strings in the people at the same time the blades. Only then is a good feeling when shopping and have no rational reason (which is too expensive for me!”) protect to prevent the sinking stomach feeling and so the purchase. What recommendation circuits should be used? How can recommendation marketing measures the best plan and evaluate? What three incentives respond to potential recommender the most and what material rewards should you avoid in any case? Anne Schuller know the amazing response and their listeners know it at the end as well. Thus the topic this evening is long not exhausted. Anne Schuller surprised her audience with new approaches: knowledgeable, understand, always full of verve and humor. In the blink of an eye is the small clockwise three hours is advanced, and no minute of it was boring. Predicate: recommended to conclude a thunderous applause breaks up. Not the usual courtesy applause at the end of any presentation. No, it’s real, sincere enthusiasm coming over; honest thanks for the completely new perspectives that well over one hundred decision makers have been opened tonight. Something like Yes we can!”is in the air: the confidence that this instrument referral marketing really has a lot of potential. that this strategy the stuff is to break the crust of obsolete distribution structures, to generate new business success. And above, before the canvas, Anne Schuller accepts gratefully the applause. Can she be but sure: many of their listeners are offensive to use this newfound knowledge and thus get a survival advantage for yourself and your company. “And Yes, many of the people that little later personally passed her handshake, will recommend the lecture series willingly: man this Anne Schuller you must have seen necessarily ever!” Recognized correctly: so, just as recommendation marketing runs. The opportunity to attend an evening seminar, is on April 22, 2009 in Stuttgart, Germany, on May 5, 2009 in Berlin, and on May 6, 2009 in Hamburg, Germany. More info at or.