Who has a site, especially the first site created, tends to become quite obsessive with regard to the performance of the same. Day after day, metrics seem to not take off, and that positioning both we seek seems to move away every day, while we make great efforts to promote the site. A tool that often is left side is email marketing. Direct mail can be converted into an excellent tool not just to grow the site metrics, but as a way to gain the loyalty of visitors already achieved. Think about the amount of casual visitors, who have come to your site after their enormous efforts to increase the reach of your page. What good would those occasional visitors to return often and become part of the usual traffic. The fact that visitors will not return may be an indicator that something is wrong with the page, with the design, layout or architecture. But, also, it becomes essential to have some kind of tool that will allow us to capture this traffic swallow. Direct mail is a great way. Thus, we could include in our pages some kind of barter, offering something in return for your email address a discharge of an e-book, a demo of a product, etc. Mail direct is a valid means to tell your visitors that you care about them, open a channel of communication, start a conversation. Direct mail is one of the promotional tools that allow more accurately point to a particular target. I.e., via direct mail you can concentrate in a given population of leads, that having more possibilities to become actual customers. Another advantage of email marketing is that it is highly measurable. Read additional details here: Steve Mnuchin. It is difficult to know how many of our fans or followers on Twitter and Facebook end up becoming clients, or how our participation in social networks tips consumer buying decision. But it is very easy to realize how many recipients of our emails are converted into buyers. The most important advantage, perhaps is its extremely affordable. With a little ingenuity and following the basic principles of marketing (product, price, square target – and promotion how presents bid) is possible to achieve optimal results with minimal investment.
The actions of SMM Social Media Marketing – have become the backbone of many marketing plans for some time. As social networks are gaining importance as sites preferred by the public, the obligation to be in social networks, and perform web promotion actions on this channel becomes noticeable. In principle, it is necessary to choose the social networks in which we participate consistently with the composition of our basic target. The truth is that every time there are more social networks and never better applied the saying that who covers much, little tightens, because it is unlikely to participate successfully in a large number of social networks, unless a division to deal with especially this is available. Can social networks not be automated, at least not at 100%, i.e., is not possible to base all entries on social networks in applications that allow us to post messages in several networks at once. For this reason, this type of communication requires a high level of personal presence, given that precisely what interesting is the Exchange that is generated between the company and the public, with the aim of creating community. Therefore, the choice of the networks in which we participate will be the first step that we will give our SMM strategy. Discover, try and experiment with the many tools that exist for monitoring of social networks. It is possible to know who let us follow, our influence in networks based on the level of participation, the degree of interactivity with reference to the amount of posts that we make, etc. For this reason, it will be necessary to select, at this stage, auxiliary tools that want to use, and that will also help us to extract even in any way-the cost per contact, and ROI return on invested – in these types of actions. Social networks take time. It is essential, in a first stage, understand how the flow of information is given in the selected network. The way in which people interact on Twitter, is not the same as in Linked In and Facebook, to give an example. Search for staff responsible for these issues with the necessary experience to carry out this important task: creating community and to develop a channel of permanent promotion of our products and services. Integrate your site to social networks. There should be a divorce between what is expressed as values on its website and the manner in which you presented in social networks. For this reason, it is also necessary to coordinate the actions of SMM with the traditional online marketing for example, PPC campaigns. In the initial stages, social networks are a bet for the future. But the benefit will be very large in terms of promotion of our site and our brands on the internet.
The euro rebounded following the GBP, and recorded highs in the 1.3331, before falling in the area of 1.3200 in New York, the lowest in Asia were in the 1.3136. On the other hand, the USD / JPY improved after the rebound in the Nikkei 225 and the maximum recorded 90.08. The couple was met with resistance as expected, then fell to the 89.00, the minimum observed in the area of 88.70 in Asia. Hovering around 89.00 in recent days, the USD / JPY is estimated to continue trading in both directions, and many analysts consider the pair as predictable. In my view, the weakness of the dollar will continue given the events that strengthened the other currencies in the evening. It is estimated that the events of the next few days in the United States will not be positive for the greenback. It is considered that the dollar will continue trading in both directions and is awaiting the FOMC meeting. GBP / USD Resistance 3: 1.4380 Resistance 2: 1.4300 Resistance 1: 1.4250 New York: 1.4068 Support 1: 1.3550 Support 2: 1.3500/10 Support 3:? Need one? The pair rebounded and reached the resistance level of 1.4250, before falling. A reversal may happen. Stops were placed at 1.4100. Continues to trade in both directions and several operators are placing short positions. Last week it was reported that did not meet minimum 23.0 years ago. Data published by the night were positive. Technically the pair is trading now. Operating volumes remain low. No publications Wednesday Resistance 3: 1.3420 Resistance 2: 1.3380 Resistance 1: 1.3320/30 New York: 1.3167 Support 1: 1.3030 Support 2: 1.2950 Support 3: 1.2880 Comments The pair continued to pound on the rise, maximum recorded in Europe, but failed to stay in NY. The pair maintained the level of resistance at 1.3325/30. Stops are being installed in 1.3030. There was a low volume of operations. Sovereign states were observed trading. The technical level remains at 1.3300 and resistance is expected. It is expected that two-way trade. Aggressive traders can buy at the next floor. Wednesday: All times EASTERN (-5 GMT) 2:00 a.m. EUR GfK Consumer Climate All Day EUR German CPI m / m preliminary German foreign currency trading (FOREX) involves the existence of losses due to the risk inherent in any transaction. It is likely that FOREX trading is not suitable for all investors. You should determine whether trading is suitable in your case and should take into account your circumstances, knowledge, and financial resources. You may lose all or more than your initial investment. The opinions, financial information or on markets, and recommendations are subject to change at any time. The information contained in this bulletin does not constitute or states that you should buy or sell through FOREX Core Financial Group Inc., and / or its affiliates, and should not be available to individuals in a jurisdiction where the making available of the above would be contrary to local regulations.