Entrance of the second generation in the family business LAURASTAR after Michael monney end 2009 has taken over the post of commercial Director Switzerland for LAURASTAR, joins the family business now also his sister Julie Monney. The 35-year-old has over ten years experience in international companies such as Procter & gamble, Unilever and Landor and is now responsible for the area of marketing and communication. The second generation supported so their father Jean Monney, founder and CEO of the world market leader for innovative and high-quality ironing systems. With Julie Monney, secures the based in the West Switzerland company, which her father Jean Monney founded 30 years ago, not just the family tradition, but also benefited from their skills and expertise. I am very proud to be able to shape the future of LAURASTAR. Finally our products accompany me as well as many Swiss and the Swiss several decades”, explains Julie Monney. Julie Monney has a degree from the University Lausanne in journalism and also completed the Bachelor’s degree in business administration from Webster University in Geneva.
Her professional career began ten years ago when Unilever of cosmetics and worked later as a senior product manager at Procter & gamble, served most recently as associate client Director by the international Markenberatungs – design agency Landor key customers such as Procter & gamble and Lindt & Sprungli. Family business founded on the 1980 LAURASTAR headquartered in Chatel-St-Denis (Switzerland) has 200 employees. In addition to the Switzerland, the company has branches in Germany, France, Belgium and the Netherlands and exports 70% of its production. LAURASTAR has sold over 2 million products worldwide. Ironing a beautification of laundering Act evaluates the world market leader in the field of innovative and high-quality ironing systems, LAURASTAR. By ever more powerful solutions for ironing, the life of the user should be facilitated, so that more time for their loved ones and have their hobbies.