CARLiN sales direct, the leading chain in stationery, has always seen in the Portuguese market a form of business highly competitive, as well as being the natural expansion of any Spanish business that you want to internationalize. Moreover, the presence of the flag in Portugal is a challenge, since it involves exporting the model to a different reality. Despite the similarities with Spain, the Portuguese country has a particular idiosyncrasy. For this reason, CARLiN offers to the market a way of presenting the world of fresh and dynamic stationery, betting on the image, the proximity and agility in our teams in managing the needs of the protagonist: customer says Carlos Garcia Director of Marketing for CARLiN to Portugal. In addition, in day to day, the Ensign has to compete with very well-established firms, with a long tradition in the sector and a well-known brand image. Even so, the Ensign has more importantly, capacity for innovation that other competitors have already lost, that is us positioning in a place of reference among the protagonists of the market of stationery in Portugal, argues the Director of Marketing. Additional information is available at Technology author. A network to grow on the other hand, against the global crisis, CARLiN Portugal has used various tools to minimize their impact. In addition to implementing our Central Office and a logistics warehouse in the service of the franchisees, developments have occurred in the paragraph of marketing, both in product catalogues, as well as in the corporate site or shopping on-line platform. There has also been a strengthening in the relationship with suppliers and, most importantly, the entry into the new network entrepreneurs highly dynamic, adds Garcia. What’s more, CARLIN Portugal knows that he can go far in this market since it has a very interesting concept, both for the franchisee who wish to enter the network, to the final customer.
Internet marketing there is the sales process by internet this involves a: visitor prospect customer good will is a person who passes by different status and is the process of selling online in the is the: sale of 1 step (letter of sale) sale of 3 steps (E-mail Marketing) process of sale of 1 step will explain the process of sale of 1 step and this is just the letter sales i.e. is a page or web site where is the letter of sale where contains written information, can be video, can be an audio of any item and that at the end of the page a payment button is located. This is that first reach the visitors through the generation of traffic to the letter of sale and it may be a product of affiliate or a product itself that you’re promoting now read the information that is in the sales letter and if they are interested they buy and leave customers here to this type of people are known with the name of buyers for momentum and this is a form of internet sales process but you have a conversion rate that is not recommended because it has to have a lot of traffic towards the website or page capture in order to obtain customers and revenue. Sale of 3 steps here in this process is where: one page capture. Converted to prospects. They pass to the sales letter and become customers. This is an automated system and right now I explain it because. Here comes the visitor passes to the page capture register and creates a list and converted to prospects now we communicate with 7 to 10 times to make a sale, we communicate by the through an AutoReply and need to automate it and systematize i.e. schedule messages, now come a la carte sales prospects and buy and become customers. These are the process of sale by internet 1 step and 3 steps that are used to earn income based on this but in reality the most used and recommended is via E-mail Marketing that you get great results if you know what systematize and automate it.