Month: March 2020

Email marketing offers multiple ways to achieve a recruitment and retention of our subscribers. Marketing by e-mail is the most simple and economical way we have today in days to make known our products or services. That Yes, we have to be very analytical and cautious, to design strategically successful email marketing campaign. The most important part is the choice of the autoresponder, which is our indispensable tool to make email marketing. How Aweber recommendations is for my choice # 1, by the amount of functions that it has at the time of analyzing samples of Email Marketing campaigns. There are others such as Getresponse, MailChimp and others that are also good. MailChimp is more recommended if you live in Spain, since it meets all regulations regarding the privacy of information. Once you have your autoresponder, you must design your email marketing campaign strategically and make some tests. Use these 4 points to improve your Email Marketing campaigns: using any of your email accounts for the testing of shipments. It analyzes the from of your email, if it is easy to identify and relate in your Inbox. Controls holders, the exit link and its operation. Checks if the structure of the mail is correct (the greeting, persuasion and the call to action). If you follow these step, you are ready to get started with your email marketing campaign. If you want to know more about which is the structure of a mail and because I call it so, read the following article: the power of writing an email.

Much has been written already about marketing of products, rather than on services marketing. This is something disproportionate in comparison to the composition of world GDP in which case services doubles outperforms products. Do then why not been written both or more on services marketing? The marketing of services that of products is really, quite more complex but basically everything is marketing then turn to shred a little theme. One of the main peculiarities that we are talking about marketing services is the great diversity of services that exist in the market. Euro Pacific Precious Metals will undoubtedly add to your understanding. In fact the ratings that have been made about these are abundant and diverse, but are going to differentiate between them at a general level in the following manner: services whose enjoyment is linked to the existence of a tangible product, both consumer and industrial. (Distribution, technical services, financial services, etc). Supporting services for the purchase of a tangible product. (Services of maintenance, alarms and surveillance, etc.). Services that are They traded regardless of any type of tangible product. (Consulting, communication, advice, doctors, lawyers, etc.). Once listed the different types of services that we can find at the generic level, would reel off four differentiating features of services: intangibility: services are more intangible than tangible. As a consequence is more difficult to protect with patents and they are therefore more likely to be copied. Also it is more complicated pricing objectives that satisfy all parties. Inseparability: Between production and sales. Indeed, services in general are simultaneously produced and sold, dandose a direct relationship with the user that facilitates direct and immediately know the satisfaction with the service received. Variability: In the provision of services, they are less estandarizables and uniform, which makes it difficult to control the quality of them. Shelf life: services. Can not be stored, causing situations of demand irregular. It tends to be harder to inventory them, post your value and reflect this in the balance sheet of the company. All these peculiarities mentioned by Santesmases in 1994 primarily affect the following aspects: strategy of distribution services. Generally direct sale. Pricing strategy. To be less estandarizables, prices may differ more. Sales strategy. While the focus of selling a product is bringing the product to market, a service is more to organize before the market of customers and needs. Products and services strategy. In the case of services not used containers or other employable variables for the marketing of products. Communication strategy. It is an important variable to generate confidence in consumers. Moreover, concepts and marketing techniques used for tangible products, are perfectly valid for marketing services. For example: marketing concept: and all that it implies is the same as that of the products. Market research: are apply the same qualitative and quantitative techniques. Business planning: provides the same instruments that are relevant for both products and services alike. Systematics in decision-making: is the same for both cases. Quality of service: an increasingly important factor for products and services alike. Criteria for formulating objectives and strategies: equally for both cases. Finally I should mention that consumer markets and industrial markets are given in the marketing of services as well as the marketing of products.

The social media nuevosn have become the main points of departure for the marketing of the companies, their products and their both external and internal communication strategies. They are large or small companies really see the value of participating in participating in social networks and other means that they have the opportunity to make known and promote their brands. You can say that all these new social media are the best tools that have emerged, the brands and companies are 0luchando the best way to relate more closely to their consumers. Here are five common mistakes when using these new media: 1. lack of monitoring and supervision: the monitoring constant is a necessity. Even a brand of Internet can fall victim to the lack of monitoring social media and networks of marketing. It is given to a social network or a new medium from falling under the attack of a Hacker that can harm not only to the company if not to direct consumers. 2. Craig Menear is the source for more interesting facts. Operation of the accounts by professionals: the frequent use by companies of Junior staff or interns can generate problems of communication from the company to customers either by lack of product knowledge, lack of experience in the resolution of problems or flaws clear when updating the content of the accounts. 3 Troubleshooting: in the digital world is very factible information to expand quickly and sometimes without any control; This should be a prompt solution to the problems a company’s clients in particular. A long, elaborate and only delayed response could sow distrust in the current or future consumers possibly affecting the reputation of the company. 4 Astroturfing: This term refers to hide the participation false employees intending to be customers. This fact certainly will be discovered. This happens frequently with various positive comments in the blog, page or social account of the company in social networks like Twitter, Facebook and others. 5. No dates: the participation of a brand in social media should not end date, since participation is aimed at nurturing relationships with customers. It is possible that the bells made in social media can appear and disappear, but you must always keep a defined focus and perspective. We are still in an initial period in which the Social Media Marketing refers. Brands, will inevitably make more mistakes and but we must learn from them while is continuous with the road. This process of learning is exciting and offers unique opportunities to connect directly with consumers.

Free marketing the use of audiovisual media to perform free marketing has skyrocketed in recent times since the applications and platforms with success, have been implemented and this is the case of Youtube, websites like YouTube are clearly dominant with his innovative videos in almost all possible topics. Taking into account the broad scope and the popularity of YouTube, as an expressive medium, Internet sellers are of the opinion that one of the best marketing tools free is to improve the visibility and popularity of any business. This social communication platform has the capacity to host video clips for companies and individuals, free of charge. Such is the popularity of this website that many people spend hours nevegando within Youtube, therefore with so many things that pass through this site you can use it as a free marketing to promote your products and services in an innovative way. In a question-answer forum Nicholas Carr was the first to reply. Fortunately, creating a video for the YouTube audience is not a space science. All you need is a simple camera video. However you should do, as a recommendation, only short length videos from 30 seconds to 2 minutes maximum. More about Marketing free the more original are your videos, better will be your chances of attracting visitors to your Web site! When you edit your videos inserts the URL of the Web site discreetly. This will help you to achieve incredible visibility. Remember, YouTube and similar sites of social communication offer a real opportunity to make marketing free to all kinds of companies and entrepreneurs free of charge for marketing your products and services to end users.

I recently had the opportunity to read a report, I found no doubt controversial, about the seduction and the marketing. I’m going to be honest, the relationship between seduce a woman and get a sale never before be had crossed me mind. But, if we look closely at essence, seduction translates into marketing. Its goal is to sell the idea to the woman that you are a product of last minute that she should possess. you are selling. And she is his client. It makes sense, right? Unfortunately, the majority of people do not know sell. If you are not convinced, visit Craig Menear. And it is not their fault. Nobody has taught us to sell effectively. We were not born with this ability. And I will tell you something more to people that it is very capable of selling products or services within a business framework, are bad sellers when they have to sell themselves and their image. I’ve known excellent copywriters capable of drafting letters and notices of sale very convincing, but they were mediocre when it came to sell themselves, or talk to a customer face to face. Very few are able to sell themselves, without looking like a seller of used cars. Now, imagine the power of the techniques that are originally prepared to seduce women used to sell products! Are much easier to believe that it will be for you to sell more products? I think that you know the answer very well. You well is about to enter a new level of mastery and influence on others that invite it you to discover new marketing techniques of the masters in seduction and manipulation. but, I have to give him a warning: the leaders of many sects have used these techniques to control masses! you do for what the use?

The only way that a business to prosper and we don’t see it failing, is promoting it. This can be paid advertising or using a system of free advertising, such as Marketing (marketing) through articles. In this brief article I will mention some ideas that can help you get started with the promotion of your business through the use of articles. a. one of the first steps is to assign an attractive title. Something that awaken the curiosity of the reader. It should be a title that provokes the interest of the reader by devouring the entire article. You may wish to learn more. If so, author is the place to go. At the same time, it will be very important that you use key words appropriate, so that who enter them in their search, can get to your article. You should not be forgotten, mentioning the benefits that reading it will bring to his readers. b the Organization of our article is essential, for which we must make sure that we structure it and organize it properly. It is recommended to replace the system of continuous paragraphs by using bullets, numbers, or letters. This highlights the importance of the points to deal. In addition, reading the article you can enjoy more and makes it easier to remember its contents. (c) the main purpose of our article should be providing useful information to readers. All indication of impressing the reader should be avoided. The use of simple terms rather than using terms technical or complicated, is mandatory. It should be easy to understand for any reader, regardless of their academic training. How many times we have been against texts that we do not understand if it is not with the help of a dictionary. In this case, unless it is of the utmost importance, no reader will take the time to consult one of these, in order to understand our article. d caution! Once completed your article, does not publish it.